Brad Mitchell, DirectorDeveloping a safety culture by redefining leadership roles and ensuring full transparency in safety performance can drastically improve an organization’s safety record and bring about the desired change. That’s the path Pursuit of Zero helps its clients tread.
Pursuit of Zero rewrites the rules of workplace safety by building a proactive and collaborative model rooted in a simple mindset. Companies must not view workplace incidents as inevitable occurrences, which implicitly creates an opinion that workplace injuries cannot be avoided. If companies are more optimistic about preventing it, they can go the extra mile and undertake initiatives that eagerly foster care rather than just remaining safety compliant. But this shift in mindset cannot happen overnight. Pursuit of Zero’s step-by-step tailored program ensures that people-centric workplace safety and welfare are steadily ingrained into any organization’s culture.
Brad Mitchell, director of Pursuit of Zero, believes that safety is an enabler to a great life. “When it comes to enabling a safety culture within an organization, we believe every stakeholder in a company has a role to play, starting from the company’s top leaders,” says Mitchell.
Pursuit of Zero’s safety leadership engagement is at the core of facilitating this. The company guides safety managers on fostering a culture where workers feel comfortable voicing any safety issue and discussing ways to make the workplace safer. This creates a safety net where workers feel appreciated. Through their safety leadership-focused workshops and webinars, Pursuit of Zero educates and empowers managers and decision-makers to be safety champions and helps them create solutions that improve client safety systems while bringing complete transparency to safety performance.
Enhancing visibility into an organization’s safety compliance is another key advantage that Pursuit of Zero drives for its clients. Lack of efficient processes and employee trust are the main reasons why most companies have little to no visibility into safety metrics apart from the basic lag indicators. Pursuit of Zero aims to alter that. When one of its clients was faced with a similar challenge, Pursuit of Zero kick-started a workshop to encourage everyone to share their opinion on the safety metrics and come up with its measures. It immediately resonated with the employees, especially those in the bottom-tier, as they felt more empowered coming up with the metrics and owning them. Pursuit of Zero later put those lead metrics into a weekly and monthly dashboard, and into a framework, where the client could have real-time visibility on their safety performance.
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When it comes to enabling a safety culture within an organization, we believe every stakeholder in a company has a role to play, starting from the company’s top leaders
This bottom-up approach of acknowledging employee inputs and encouraging them to continually look for better ways to develop strategies strengthens the safety-inclusive culture that Pursuit of Zero advocates.
Pursuit of Zero wants to stir a bigger movement, with zero workplace incidents as its ultimate goal, and get more people to start believing that zero workplace incidents are no longer an unrealized vision. It all begins with workplaces balancing their priorities between productivity and safety and pursuing it correctly.
