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George’s Inc

Safety is not a Priority, That's the Wrong "P" Word

Kenneth Sandlin

Kenneth Sandlin

Our Safety Philosophy Built on Principles

In nearly every workplace I’ve visited, from boardrooms to breakrooms, I see a familiar slogan posted on the wall: “Safety is our #1 priority.” At first glance, it sounds right. But if you step back and reflect, it’s clear that safety should never be reduced to a shifting “priority.”

Priorities, by definition, change. They adjust based on production demands, market pressures or the challenges of the moment. If safety is treated as a priority, then it risks being bumped down the list when deadlines loom or costs rise. At George’s, we’ve chosen a different path: safety is not a priority; it is a principle.

Principles are different. Principles are unshakable, non-negotiable and timeless. They don’t flex when it’s inconvenient. They don’t disappear when a business cycle gets tough. They stand firm, guiding decisions through the best and worst of times. And that’s exactly what safety must be in a business like ours; unconditional and uncompromising.

At George’s, we have built our safety philosophy on four guiding principles:

• Safety is unconditional.

We will never compromise the safety of our team members for reasons of production, cost, time or profit.

• Working safely is a condition of employment.

Just as we expect punctuality, skill and dedication, we expect safety in every task, every day. We also expect leaders to create conditions for our team members to work safely.

• Safety is everyone’s responsibility.

From senior leadership to the newest hire, each of us owns a piece of the safety culture.

• All incidents are preventable.

This belief drives us to eliminate hazards proactively rather than accept risk as “part of the job.”

“When adverse situations arise, team member safety is the guiding principle of our process.”

This philosophy isn’t just written on posters or policy documents, it is woven into how we train, how we supervise and how we make decisions. When adverse situations arise, team member safety is the guiding principle of our process.

Leadership’s Role in Setting the Tone

Culture begins at the top. Leaders at George’s are expected to model behaviors that put safety into action. That means:

• Insisting on safety training before a task begins.

• Stopping and correcting unsafe behaviors immediately.

• Halting any job that cannot be performed safely until the hazard is eliminated.

• Responding decisively when hazards are identified.

• Recognizing and rewarding team members who raise concerns or share ideas.

True leadership isn’t about compliance checklists; it’s about showing our team members that we care more about their well-being than the next pound of production. Theodore Roosevelt put it well: “No one cares how much you know, until they know how much you care.” In safety leadership, care comes first.

Empowering Every Team Member

A principle-driven safety culture only works when every individual has both responsibility and voice. Our team members are empowered to demand training before starting a new task, stop and report unsafe behavior, even if it means halting production, bring hazards to leadership’s attention and expect a resolution and submit ideas that eliminate risks or improve practices.

This isn’t a “nice to have.” It’s a condition of employment. By making safety a shared value, we create an environment where accountability runs both ways: leadership protects team members and team members protect one another.

Why This Matters Beyond Compliance

In an industry as complex as poultry processing, it would be easy to measure safety success by compliance rates, audit scores or recordable incident metrics. But those numbers only tell part of the story. Our mission is not to “pass audits” or “check boxes.” Our mission is to make sure every person who comes to work at George’s goes home in the same or better condition as when they arrived.

That philosophy has a ripple effect. When safety is lived as a principle, it builds trust, strengthens retention and enhances performance. People work better when they know they are valued. Teams communicate more openly when they believe their voices matter. And businesses thrive when safety and well-being are at the heart of decision-making.

Looking Forward

As leaders in EHS, we must reject the notion of safety as a “priority” that ebbs and flows. We must commit to making it a principle, unwavering, nonnegotiable and deeply personal.

At George’s, we are proud to say that safety is not just something we do. Safety is who we are. And like any principle worth standing on, it’s not a destination, it’s a continuous journey toward excellence.

We know safety must be embedded in everything we do, every day, across every role. Yet we also recognize that the journey is never complete. There is always another hazard to eliminate, another process to improve, another opportunity to care for our people in a deeper way. Safety is not about “arriving.” It’s about continually striving. It’s the standard we hold ourselves to, not just today, but every day.

The articles from these contributors are based on their personal expertise and viewpoints, and do not necessarily reflect the opinions of their employers or affiliated organizations.
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