| | June 2023MANAGEHRMAGAZINE.COM8In MyOpinionEMPLOYEE WELLBEING: THE ROLE OF TECHNOLOGY IN TRANSFORMING CULTURES AND MINDSETSGone are the days when fruit bowls and subsidized gym membership pass for a credible wellbeing program. Businesses need to seriously consider the increasing expectations of their people if they want to retain the best talent.Our employees increasingly expect progressive ways of working In the age of digitalization, millennials have been the traditional driving force behind progressive work initiatives, but, as seen with research from workplace provider Regus, the ageing workforce is following suit with 72 percent of those aged above 55 are now demanding a more flexible working environment.With greater demand for flexibility in the workplace, ambitious employers need to evaluate their culture and create a more progressive wellbeing approach for their people. Companies that incorporate a range of initiatives relating to both mental and physical health, combined with flexible working practices, nurture a happier, healthier, and engaged group of people leading to greater innovation and productivity. Technology-led solutions Employers are increasingly turning to technology-led solutions to find more progressive ways of working; whether it's remote team working, document sharing, virtual team meetings, or more. Wellness apps also have a strong part to play to enable digitally savvy employees to receive support through a smartphone 24/7. At Landor, for example, introducing a bespoke wellness app offering advice on a whole host of topics within the mental health and wellbeing sphere has been incredibly well received by the teams with a 79 percent uptake of the app. Being able to offer both a tech led response to positive mental health combined with physical support systems can be extremely impactful for employers in creating a culture of wellbeing.Carol-Ann WhiteBy Carol-Ann White, Chief Talent Officer, Landor
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